It is very easy to sow personal data on the internet. Security specialist and VPN provider Surfshark offers a service with Incogni that makes it easier for the user who wants to clean up.
Register before December 4, 2022 and get 60% off on Black Friday. Choose a one-year subscription and apply the code INCOGNI60 at the time of validation of the basket!
The number of data brokers has exploded in recent years (there are currently several hundred). This lucrative market thus interests many firms which collect as much user data as possible, enriching their databases by cross-referencing public information available simply by combing the net, whether via sites, applications, online stores, as well as only through more or less legal means depending on the location in order to draw up profiles which will then be resold to various companies. The latter then use this data to better know the users and, among other things, to target a marketing campaign more effectively. The sheets compiled by these data brokers are more precise than one might think since some include more than 3,000 criteriasuch as first and last name, age, gender, level of education, address, telephone number, social security number, identity card, email addresses, consumption habits, main interests and hobbies, shopping and research history, possible political and/or religious orientation, and many more.
Incogni: a tool to simplify the process of deleting data
Incogni provides the user with the efficiency of its legal department in order to greatly simplify long and tedious procedures by contacting numerous data brokers to demand the deletion of a user’s data. For this, the service relies on the various laws governing the processing of personal data in several territories (Europe, USA, UK, Switzerland, Canada) such as the GDPR (for General Data Protection Regulation) in Europe, or even CCAC and PIPEDA. The service also offers monitoring over time, regularly contacting new companies to verify that any data you may have has been deleted.
Incogni’s interface allows, after requesting some information from the user as well as a power of attorney allowing legal experts to act, to follow in real time the evolution of the various deletion requests. Some files are indeed processed immediately, where other companies drag a little more while taking care to stay within the framework of the laws.
Surfshark currently offers its Incogni service at the annual rate of €69.48i.e. 5.79 euros per month, or via a monthly subscription to 11.49 euros per month.
Register before December 4, 2022 and get 60% off on Black Friday. Choose a one-year subscription and apply the code INCOGNI60 at the time of validation of the basket!
